Job Description

What To Expect

Wonderist Agency is a full-service marketing agency that supports 1,200+ dentists around the country. We pride ourselves on ditching the old fashioned marketing model of stock photos and templated sites. We strive to tell our clients' stories with bespoke brands, impactful photo and video shoots, and stunning website design.

We're a team of over 90+ passionate marketers with our headquarters nestled in sunny San Diego. We are walking distance from local hangouts, bars, and the famed Liberty Station. While many companies simply check the required boxes when it comes to culture, a well-balanced team and positive office culture has been the core of our success from the start. We are a social team at heart, and that is one constant that hasn't changed with all the movement this economy and industry has seen. We have embraced a hybrid work model where local team members come in at least two days a week. This allows us to work from home and have flexibility, without altogether forgoing the excitement and moments of collaboration and inspiration you can only get from in-person time. Not to mention, we also genuinely enjoy spending time together and socializing.

We celebrate new ideas and prioritize a culture of trust and respect where team members can grow and take risks. Each quarter we host events under our four cultural pillars; health & wellness, personal & professional development, social good, and social. We are proud to have been named: San Diego Business Journal's Best Places to Work in: 2018, 2021, 2022 and 2023, Inc 5000 Regionals Fastest Growing Companies in: 2021, 2022, 2024, 2025, and 2026, San Diego Business Journal's Fastest Growing Private Companies list in 2019, 2020, 2022, 2023, and 2024, Inc Best Workplaces list in: 2024 and 2025, and Inc. 5000 for the last 6 years (2019-2025)!

If you work at Wonderist, you likely enjoy a challenge, appreciate autonomy, actually care about clients, and are looking for a team that you can enjoy being part of.

Job Description

The PPC Specialist will own the strategic direction, execution, and performance of Google Ads campaigns for a portfolio of dental clients. You'll be responsible for setting launch strategies, guiding request management, leading proactive account audits, and preparing for and attending client reporting calls. This role combines tactical expertise with client communication and cross-departmental collaboration, making it a critical position on the paid media team.

Essential Functions

• Launch Strategy
• Request Management
• Reporting & Auditing
• Client Calls & Preparation
• Department Collaboration
• Additional Responsibilities

Core Competencies

• Google Ads Expertise
• Delegation & Team Direction
• Strategic Account Leadership
• Analytical Problem-Solving
• Client Communication
• Cross-Functional Collaboration
• Process & Quality Management

Personality Musts

The ideal PPC Specialist is a proactive problem solver who thrives on turning complex challenges into clear, actionable strategies. You understand the difference between "yes, and…" and "yes, but…," bringing a hungry, scrappy personality and a positive, solutions-oriented mindset to your work. You're comfortable guiding clients, challenging assumptions when needed, and going the extra mile to ensure campaigns drive measurable results.

In a fast-paced agency environment, you're detailed and organized, confident and disciplined, yet approachable and curious. You show up each day ready to roll up your sleeves, manage multiple priorities, and put forward beautiful work that exceeds client expectations. Teammates and clients alike can rely on you to be driven, collaborative, and ready to rise to the occasion.

Minimum Qualifications

• 3+ years of experience managing Google Ads campaigns in an agency environment.
• Google Ads Certified, with proven success in lead generation and performance optimization
• Demonstrated ability to lead client strategy, own performance outcomes, and navigate escalation situations.
• Experience managing a vendor partner or contractor team, including delegating work and providing strategic direction.
• Strong analytical skills with proficiency in interpreting data, identifying trends, and making data-driven decisions.
• Excellent communication skills, both written and verbal, with the ability to explain complex PPC concepts to diverse audiences.
• Proven ability to oversee a large portfolio of accounts and priorities in a fast-paced environment.

Bonus Points For Applicants With:

• Healthcare or dental marketing experience
• Experience developing SOPs or training materials for PPC processes Webflow or CMS platform experience Working knowledge of Google Apps Script
• Uses AI to enhance your workflow or creative process Paid Social or SEO experience

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